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Lujo, mentiras y marketing : ¿cómo funcionan las marcas de lujo? / Marie-Claude Sicard ; [versión castellana: Cristina Zelich]

by Sicard, Marie-Claude | Zelich, Cristina.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Barcelona : Gustavo Gili , cop. 2007Availability: Items available for loan: [Call number: M2.075 Sic] (1).

Marcas y relatos : la marca frente al imaginario cultural contemporáneo / Bruno Remaury ; [versión castellana: Cristina Zelich]

by Remaury, Bruno | Zelich, Cristina.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Barcelona : Gustavo Gili , cop. 2005Availability: Items available for loan: [Call number: M2.01 Rem] (1).

Marcas de moda : marcar estilo desde Armani a Zara / Mark Tungate

by Tungate, Mark, , 1967-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Barcelona : Gustavo Gili , cop. 2008Availability: Items available for loan: [Call number: M2.075 Tun] (1).

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